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Goldcall Betting Advice > Frequently Asked Questions

Frequently Asked Questions

The FAQ below contains many of the questions Goldcall clients ask before joining one of our betting membership services.

Q: Who are Goldcall and what do you do?
Q: What do I get when I join a Goldcall service?
Q: Do I need to put money aside for my betting (i.e. a betting bank). And if so, how much?
Q: How do I get hold of the information each day?
Q: How many bets will there be?
Q: Is there a bet every day?
Q: What happens when I go on holiday?
Q: Do Goldcall place the bets on my behalf?
Q: How do I place a bet?
Q: I know nothing about horse racing or sports - does that matter?
Q: How much should I place on each bet?
Q: Will I definitely win money?
Q: Do I have to pay tax on my winnings?
Q: Are your results verified? Can I believe your results?
Q: What is the difference in advised price and starting price?
Q: What is the difference in a bookmaker and a betting exchange?
Q: Where should I go to find out if my bet has won?

If you have a question that doesn't appear in our FAQ, please email us with your query here or fill in the form below.

Ask Us A Question

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Question:

Q: Who are Goldcall and what do you do?

A: Goldcall manage a variety of horse racing betting and sports betting services, which provide tips for our clients. Our track-record of success stretches back more than 15 years and over that period we've consistently made substantial profits for our clients. If you want to learn more about our distinguished history, you can discover more about us here.

Q: What do I get when I join a Goldcall service?

A: When you join one of our services, you'll be given a local rate telephone number and unique access pin number. This allows you to call our daily information and receive the daily advice. We also send out the bets using email and SMS. If you want your email address / mobile number adding to these facilities, we can arrange this at no extra cost.

Q: Do I need to put money aside for my betting (i.e. a betting bank). If so, how much?

A: Sensible betting comes from controlled staking. Money put aside should be in proportion to the bets you place and NEVER so much as it can seriously affect your circumstances.

Q: How do I get hold of the information each day?

A: The tips for our horse racing services are available at a fixed time each day (between 11.00am & midday dependent on the service). Each client is given a local rate telephone number and their own unique access pin number. The day's bets are also sent by email and SMS text message at no extra cost. Information for our Sports Betting Service is given on a local rate telephone number with unique access pin number and on the Sports Betting Service website at www.keithelliott.co.uk.

Q: How many bets will there be?

A: Services will vary in the number of bets they advise. Most average around 3-4 bets per week although this can fluctuate given the time of year / season.

Q: Is there a bet every day?

A: We don't believe in betting for the sake of having a bet. Our services tend to average between 3 and 6 bets per week, however some days a service may advise more than one bet.

Q: What happens when I go on holiday?

A: If you are unable to access our information for a period of time, a quick call or email to our office is all it takes to suspend your membership.

Q: Do Goldcall place the bets on my behalf?

A: At present the onus is on our clients to place the bets themselves - they are in control of their own finances and can decide which bookmaker(s) they have accounts with. A 'managed fund', where Goldcall place bets on behalf of clients is currently being investigated for viability.

Q: How do I place a bet?

A: In three main ways: (1) Over the counter at a high street bookmakers; (2) Via telephone with any of the major bookmaking firms; (3) Online through the Internet. All major bookmakers now accept bets with a credit/debit card. Many of our clients use our dedicated odds comparison service at odds.goldcall.com in order to get the best available price for a particular horse race or event.

Q: I know nothing about horse racing or sports - does that matter?

A: Not at all. We have the expertise - all you need to do is place the bets, and that takes all of 5 minutes to master!

Q: How much should I place on each bet?

A: Like any investment, such as stocks and shares, gambling is high risk - only bet what you can afford to lose. The majority of our services calculate their results using a stake of Ł200 per bet. This allows comparison between services, but our clients bet whatever suits their pocket.

Q: Will I definitely win money?

A: Contrary to popular belief, betting is not a 'Get Rich Quick' scheme anymore than it is a 'mug's game'. Not every bet advised will win.

Betting is similar to investing on the stock market - shares tend to fluctuate regularly, often gaining or losing value over a short period of time rather than increasing consistently over twelve months. This is also likely to be the case with our betting account - whilst certain months are quiet, others show large profits. Inevitably there will be losing runs. However, we have made consistent profits year on year and there is no reason to expect this success to end.

Q: Do I have to pay tax on my winnings?

A: No - betting tax was abolished in 2001, meaning all your winnings are tax-free!

Q: Are your results verified? Can I believe your results?

A: All bets advised are 'proofed' to the Racing Post prior to the event. This means a record of the bet, price and stake are recorded by an independent third party. We also send proofs of our daily bets to a firm of solicitors as a further means of qualifying our bets and verifying our profits.

Q: What is the difference in advised price and starting price?

A: If the bookmakers are offering early morning prices on a race where we advise a bet, we will recommend which firm of bookmakers to place the bet with, and on occasions which ones to avoid - this is our ADVISED PRICE.

Getting the best price is important if you are to make your betting pay and nowadays it's important to take advantage of the betting exchanges (e.g. Betfair). Whilst it is fair to say that a number of our members are themselves semi-professional backers, you need to devote no more than 10-15 minutes of your time per day to ensure you get the best value available - many of our clients use our dedicated odds comparison service at odds.goldcall.com in order to shop around for the best available price.

When you consider the potential return on this small investment of your time, it is well worth the effort required. Those that are happy to take whatever price is offered, regardless of value, will inevitably find their betting investments less profitable than those who take a little time and trouble. It may only be marginal, but over a period of time this can build into a significant sum of money.

The STARTING PRICE is the odds prevailing in the on-course fixed-odds betting market at the time a race begins - historically, this has been lower (and therefore less profitable) than our advised price. This is the price you will see printed in your daily paper.

Q: What is the difference in a bookmaker and a betting exchange?

A: The main differences between a betting exchange and other bookmakers are:

The customer does not bet directly with the betting exchange. It simply connects gamblers with opposing views on the outcome of an event. They only accept bets if they are 'matched' by another customer and it uses technology to match bets instantaneously. If the bet is large then it is likely that it will be matched with multiple counterparties.
With a betting exchange, customers can "lay" a horse - i.e. back it to lose - as well as back it to win or be placed.
Odds on betting exchanges are expressed as decimals (e.g. 4.5) and not in the traditional way (e.g. 7/2). 4.5 means that for every pound staked you receive a return of Ł4.50 which includes the pound stake. Example: The traditional equivalent of 3.0 is 2/1.
Betting exchanges are free markets and the prices are not controlled by the bookmaker. A traditional betting shop sets its own odds and the customer has to shop around among bookmakers to find better value (e.g. 7/4 or 13.8 would represent better value than 6.4). Betting exchanges allow customers to bet against odds set by other gamblers.

Q: Where should I go to find out if my bet has won?

A: You will find a full list of all the each day's horse racing results on the Sporting Life website at horses.sportinglife.com/Results/. For general sports results, including football, golf, tennis, cricket and rugby, both the BBC Sport website at news.bbc.co.uk/sport and the Sporting Life site at www.sportinglife.com have comprehensive coverage.